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Central East — District 9
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South Beach - South of Market (SOMA) - Mission Bay - Potrero Hill
Inner Mission - Bernal Heights
- Dog Patch

"The South Beach neighborhood encompasses the mixed-use blocks which border The Embarcadero from south of the Bay Bridge down to 3rd Street." *

"SOMA (South of Market) is a huge district, sprawling from the Embarcadero to Eleventh Street, between Market and Townsend. The neighborhood is a patchwork of warehouses, swanky nightspots, residential hotels, art spaces, loft apartments, furniture showrooms and the tenacious Internet companies that survived the tech market collapse. Although a lot of building has gone on in recent years, it is still not densely developed. You can walk several desolate blocks before suddenly finding a hopping restaurant.

"Most of the action can be found in three general areas: by South Park and the Giants ballpark, around the SF MOMA and Yerba Buena gardens, and over by Folsom and Eleventh Street. SoMa, as it's known, sounds a little like a SoHo wannabe, and it does have a strong downtown vibe. However, the name has its roots in the old nickname "South of the Slot," referring to its position on the "wrong side" of the Market Street cable car track when it was an industrial district of factories and Gold Rush immigrant workers.

"These days the industry most associated with South of Market has to do with that other Gold Rush: the dot com boom. Once buzzing with purple-haired programmers and hobnobbing young executives, South Park is noticeably more subdued since the Internet companies started closing shop, and probably all the more pleasant for it. The grassy square is a nice place to walk your dog or eat a sandwich, and is bordered by several good shops and restaurants. In the summer the area gets more foot traffic as packs of Giants fans head for the ballpark. A handful of new restaurants have also opened to serve this crowd. " More on this neighborhood from the San Francisco Chronicle. **

"Mission Bay is a 303 acre neighborhood on the central bayshore of San Francisco, bounded by Townsend Street on the north, San Francisco Bay on the east, Mariposa Street on the south, and 7th Street and Interstate 280 on the west. It was created in 1998 by the Board of Supervisors as a redevelopment project. Much of the land was long a railyard of the Southern Pacific Railroad Company, and transferred to Catellus Development Corporation when it was spun off as part of the aborted merger of Southern Pacific and the Santa Fe Railway in to the Southern Pacific Santa Fe Railroad. Catellus subsequently sold or sub-contracted several parcels to other developers. It has rapidly evolved in to a wealthy neighborhood of luxury condominiums, high-end restaurants and retail, and biotechnology research and development." More on this neighborhood from Wikipedia *

Potrero Hill - SFGate"On Potrero Hill, you can relax in brilliant sunshine while watching fog engulf the rest of the city. Bounded roughly by 16th, Third and Cesar Chavez streets and Potrero Avenue, the neighborhood is relatively isolated by freeways and large tracts of industrial landscape, giving Potrero Hill its own pace and a feeling of distance from San Francisco.

"The neighborhood's origins extend back at least to an 1835 land grant to Don Francisco de Haro to graze Mission Dolores's cattle at the potrero nuevo ("new pasture"). Gold rush squatters started pushing the herd aside and began the first of many waves of urbanization and immigration: Scots in the 1860s, then Irish, Chinese, Russians, Mexicans and finally African-American Southerners in the 1940s, building battleships at the bustling wartime shipyards." More on this neighborhood from the San Francisco Chronicle. **

"Stroll along the Inner Mission's wide avenues and you'll be struck by the profusion of taquerias, pupuserias, produce markets, Salvadoran bakeries, salon de bellezas (beauty salons), auto-repair shops and check-cashing centers that post rates for wiring money to Guatemala and Nicaragua -- all evidence of the Central American and Mexican families that have been settling the Mission en masse since the 1950s.

"You'll also notice plenty of cafés, thrift shops and used-book stores that cater to the college grads, artists, activists and other alterna-types that have historically been drawn to the Mission." More on this neighborhood from the San Francisco Chronicle. **

"Many San Franciscans never travel to Bernal Heights, located as it is at the southern edge of the Mission valley, served by only a few city bus lines and perched atop a steep hill, to boot. Those who do wander up the incline may be surprised by this quaint urban village that seems forgotten by time. The main shopping strip of Cortland Avenue is populated by small markets, cafés, fruit stands and barber shops, and the residential streets are a cluster of diminutive bungalows and community gardens. However, Bernal Heights bears the influence of city sophistication, with trendy boutiques and innovative restaurants scattered among its homely storefronts. Newcomers may also be startled by the mostly unheralded views that unfold at their feet, especially on the northern side of the hill." More on this neighborhood from the San Francisco Chronicle. **

Dog Patch at night by Sean Mulholland"Dogpatch is a slice of San Francisco with a distinctive and colorful history, a history tied closely to the once-booming industrial economy centered in the city's Central Waterfront. Located on the flats east of Potrero Hill, Dogpatch is an approximately nine square block area, generally bounded by Mariposa Street to the North, Tubbs Street (23rd) to the South, Highway 280 to the West, and Illinois Street to the East." More on this neighborhood from the Dog Patch neighborhood website.***

* source - Wikipedia
** source San Francisco Chronicle.
*** source Dog Patch Neighborhood Website

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